Investment Proposal: PropTech Platform Union Estate

$
100000.00
Union Estate is a B2B platform designed to consolidate transactions from independent agents and real estate agencies. The project automates interaction with developers, providing access to higher commission rewards and streamlining the transaction operational cycle.

Key Unit Economics Indicators (12-Month Forecast):
The platform's model is built on increasing the marginality of each transaction as total sales volume grows.
  • Average platform income per deal: Starting at $440, increasing to $880 upon reaching target volumes due to the progressive commission scale.
  • Monthly Operating Expenses (Burn Rate): From $16,900 (launch) to $26,100 (scaling staff and marketing).
  • Break-even Point: Month 6.
  • Target indicators by the end of Year 1:
  • Transaction Volume: 130+ per month.
  • Monthly Revenue: $117,000+.
  • Net Profit (EBITDA): $70,000+.

Investment Round Parameters:
  • Investment Amount: $100,000.
  • Project Valuation (Pre-money): $650,000.
  • Equity Offered: 15%.

Valuation Rationale:
The $650,000 pre-money valuation is based on the current stage of product development and market potential:
  1. Multiplier: The current offer implies a valuation of less than 1x the projected annual profit for the second year ($840,000+). For PropTech companies at the Seed stage, market multipliers are typically significantly higher.
  2. Infrastructure Readiness: The valuation includes the developed platform functionality, established partnerships with developers, and a preliminary pool of loyal agents.
  3. Model Verification: The business model relies on the successful experience of international platforms (TrendAgent, Core Estate), which reduces the risk of operational errors during scaling.

Use of Funds:
Capital will be directed toward financing operations until reaching self-sufficiency, further IT infrastructure development, and marketing aimed at rapid market share acquisition.

For the investment memorandum and detailed financial model, please contact: +995 511 137 670
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